About

Leadership

 

Manned by 18 consulting partners and more than 300 professionals, professional culture at SARC is crafted to bring the best out of our people

SARC Associates is one of the leading professional services organisations established in the mid-eighties, under the aegis of Sunil Kumar Gupta. Manned by 18 consulting partners and more than 300 professionals, professional culture at SARC is crafted to bring the best out of our people

Sunil Kumar Gupta

Founder: SARC Associates

Co-founder: Indo European Business Forum (IEBF)

www.sunilkumargupta.com | www.iebf.org.in

Sunil Kumar Gupta, Founding Partner, SARC Associates, is a Fellow Member of the Institute of Chartered Accountants of India (ICAI) and holds a Post Qualification Diploma in Information Systems Audit (DISA). He is a certified Forensic Auditor, holding a “Forensic Accounting & Fraud Detection” (FAFD) certificate, and possesses expertise in “Anti Money Laundering Laws,” conferred by ICAI.

He has been appointed as the Honorary Member of the prestigious Audit Advisory Board (AAB) by the Office of The Director General of Audit (Infrastructure), Indian Audit & Accounts Department, CAG.

With an impressive career spanning over 39 years, he has accumulated extensive experience in Corporate Financing, Taxation, Banking, Education, Investment, Development, and project implementations. His expertise has extended to international engagements, where he has actively participated in numerous international delegations and conferences.

It is noteworthy that apart from advising various domestic and multinational businesses on tax matters, his expertise further extends to State/ Central Government Authorities, where he has advised to entities such as Northern Railway (NR), Delhi Development Authority (DDA), New Okhla Industrial Development Authority (NOIDA), Greater Noida Industrial Development Authority (GNIDA), and Yamuna Expressway Industrial Development Authority (YEIDA), Uttar Pradesh Expressway Industrial Development Authority (UPEIDA), DGH, Dredging Corporation of India Limited, Moradabad Development Authority, National Thermal Power Corporation Limited (NTPC) etc.

He has not only excelled in his professional roles but has also made substantial contributions to various domains, enriching India’s financial landscape and its global presence.

Moreover, his commitment to professional development is evident in his affiliations. He is the Founder of Indo European Business Forum (IEBF) and a Life Member of the Indian Council of Arbitration (ICA) and actively serves as an arbitrator on the panels maintained by both ICA and ICAI.

One notable milestone in his international engagement was accompanying the Former Hon’ble President of India, Smt Pratibha Devi Singh Patil, on a business delegation to Seychelles and South Africa in 2012. During these trips, he played a pivotal role in addressing various bilateral issues, further strengthening India’s global ties. He was also a part of the 21 member delegation from the Institute of Chartered Accountants of India to Vienna, Austria in 2011.

Beyond his professional achievements, he holds significant positions in prestigious organizations, including his role as an Expert Member of the Northern Railway Audit Advisory Board (C&AG). He also serves as a Life trustee of Rashtriya Antyodaya Sangh, a notable Public Charitable Trust. In addition, he is a Life Member of organizations like the Delhi & District Cricket Association (DDCA), National Sports Club of India (NSCI), and Noida Golf Club, actively contributing to the domains of sports and charitable initiatives.

His expertise extends to State/ Central Government Authorities, where he has conducted Central Statutory Audits for prominent entities such as Oil and Natural Gas Corporation Limited (ONGC), Visakhapatnam Special Economic Zone Authority, Indian Overseas Bank, SBI General Insurance Co. Limited, Nationalised Bank (including SBI, PNB, BOB, IOB, Canara, BOI, Corporation Bank etc.), Delhi State Civil Supplies Corporation Limited, Delhi State Transport Corporation Limited, Life Insurance Corporation of India, among others.

In addition to his professional and advisory roles, he has played a significant role in organizing more than 20 international conferences in foreign land. These conferences have served as conduits for bringing innovation, ideas, knowledge, and investment into India. They have facilitated cross-border collaboration and have been instrumental in shaping India’s economic and intellectual landscape.

In a momentous stride towards global collaboration and dialogue, he has visited Switzerland to represent IEBF at the esteemed World Economic Forum (WEF) Annual Meeting 2024 and 2025, slated to transpire, from January 15th to January 19th, 2024 and from January 20th to January 24th, 2025 and marked successful signing of MoUs with various MNCs and the State Governments. These agreements symbolize a shared commitment to pioneering initiatives that are poised to make a lasting impact on various sectors.

Recognizing his role and expertise, he was invited by Embassy of India, Ljubljana (Slovenia) to participate in the upcoming MEAGRA fair in Slovenia, organized by Promuski Sejem in December 2023. He played a significant role in establishing the India-Slovenia Business Forum in order to foster the bilateral business ties between India and Slovenia.

Furthermore, his influence extends to the media, where he has shared his entrepreneurial insights as a Business Expert on TV shows like “Business Inside” on DD National and “Big Business Ideas” on Zee Business. These shows garnered immense viewership, with a total of 104 episodes telecasted over 52 weeks, consistently ranking among the highest TRP-garnering programs on television.

big business ideas business inside

 

In keeping with the spirit of dissemination, Mr. Gupta has also authored many books to share the knowledge acquired through his experience:

 

A Practical Guide to The Prevention of Money-Laundering Act, 2002 (3rd Edition, 2025) 

This comprehensive guide offers a meticulously structured and up-to-date legal commentary that provides a clear, in-depth understanding of the PMLA, 2002. Authored by Sunil Kumar Gupta and Pawan Singh Tomar, this 3rd edition offers a holistic view of the statutory framework, procedural aspects, and judicial interpretations of anti-money laundering in India. It covers essential topics such as the offence of money-laundering, attachment and confiscation of property, powers of authorities, trial procedures before Special Courts, and obligations of financial institutions. The book is enriched with case laws, FAQs, regulatory updates, and comprehensive appendices containing the latest rules, forms, and notifications. It also includes significant developments like the inclusion of crypto transactions under AML regulations. Designed for legal professionals, compliance officers, law enforcement agencies, students, and academicians, this guide serves as a practical and authoritative resource to navigate the complexities of the law and ensure informed compliance and representation under the PMLA regime.

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Make in India (3rd Edition)

The third edition of “Make in India: Unleashing Innovation and Progress” presents a visionary and transformative roadmap for India’s journey towards becoming a global manufacturing and innovation hub. It revisits the “Make in India” book, reflecting on the progress made, challenges faced, and lessons learned. This edition focuses on fostering a culture of innovation, strengthening manufacturing capabilities, embracing sustainability, and engaging globally in the digital era. The book serves as a comprehensive guide for policymakers, business leaders, investors, and entrepreneurs, offering strategies and case studies to propel India toward self-reliance and global prominence. It is a testament to India’s commitment to innovation and progress on the global stage.

MRP: Rs. 895

Buy Now

 

 

Prevention of Money Laundering

A Practical Guide to The Prohibition of Banami Property Transactions Act, 2002 (2nd Edition 2023)

 

 
benami

A Practical Guide to The Prohibition of Banami Property Transactions Act, 1988

A Practical Guide to The Prohibition of Benami Property Transactions Act, 1988 (2nd Edition, 2021): In this book, we have captured the legal provisions, explanations, frequently asked questions, and the practical issues concerning the Benami property and what the law speaks about it. As a result of the implementation of the provisions of this Act and the enhanced awareness in society, it is expected that the menace of Benami transactions and its ill effects would be substantially reduced.

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benami

The Prohibition of Benami Property Transactions Act, 1988′

A practical guide to ‘The Prohibition of Benami Property Transactions Act, 1988’ has been drafted to capture the legal provisions, explanations, frequently asked questions, and the practical issues concerning the benami property and what the law speaks about it. As a result of the implementation of the provisions of this Act and other enhanced awareness in the society, it is expected that the menace of benami transactions and its ill effects would be substantially reduced.

Money Laundering

A Practical Guide To The Prevention Of Money Laundering Act, 2002

The book covers the legal provisions, explanations, frequently asked questions and the practical issues concerning the Money Laundering activities. This book was planned with a view to create awareness amongst all the relevant groups of society. An attempt is made to explain the provisions in a simple and pragmatic manner. Further the FAQs have been included to clarify the general provisions, as well as the debatable issues. It is expected that this book may cater to the needs of businessmen, advocates, CAs, officers and the students following professional courses.

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Make in India (Updated Edition 2018-19) is a compilation of sector-wise business opportunities available in India and the latest initiatives taken by the government to improve ease of doing business in India. This book has been developed with the intent of giving investors an overview of the economic and demographic profile of India and an insight to the business laws and regulatory framework of India. It especially covers India’s foreign investment policies including FTP, FDI, state policies, entry modes and funding options.

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make-in-india1

Make in India

The book ‘Make in India’ is a compilation of sector-wise business opportunities available in India and the latest initiatives taken by the Government to improve ease of doing business in India for companies already active in India or those considering new ventures. This book has been developed with the intent of giving investors an overview of the economic and demographic profile of India and an insight into the business laws and regulatory framework of India. Furthermore, the book also focuses on providing indispensable information to Micro, Small and Medium Enterprises with critical inputs for doing business in India.

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window to success

Window to Success- An Insight into MSME Sector

This book has been structured to provide the valuable information about MSME sector. It provides vast details of various government/semi-government/financial institution schemes available for the MSME sector. The book covers all major funding and other schemes available to the existing MSMEs and the ones proposed to be incorporated.

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North East

North East – The Land of Rising Opportunities

This book provides an overview on how the North Eastern Region is an attractive destination for various foreign and domestic investors, entrepreneurs and professionals. Compiled from various Government resources, the book is designed as a business advisor-cum-guide for all those who believe in the incredible growth story of India and aspire to benefit from the boundless business opportunities available in the promising land of a liberalized economy.

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Big Business India Guru

Know How to Make in India’ – first released on July 2013 & Co-authored by Mr Sunil Kumar Gupta, this book is a business advisor-cum-guide for all those who believe in the incredible growth story of India and aspire to benefit from the boundless business opportunities available in the promising land of a liberalized economy. It is an updated compilation of indispensable informatics and critical inputs in doing business in India culled from some authentic sources providing details about the country, its business-related policies, regulations and practices.

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Moving towards a 10 trillion dollar economy: India 2030

Moving towards a 10 trillion dollar economy: India 2030

The updated figures released by the World Bank for the year 2017 places India as the sixth largest economy of the world, surpassing global giant France which now holds the seventh position.

Free Download

Moving Towards A $10 Trillion Economy

 
5 Trillion Dollar Economy

India: A 5 Trillion Dollar Economy By 2024- 25

Indian economy has been on growth trajectory since the last few years and is heading towards achieving its humongous target of $5 trillion economy by 2024-25.

Free Download

A-5-Trillion-Dollar-Economy-By-2024-25

 
India GDP : A Path to Become a $30 Trillion Economy
India GDP : A Path to Become a $30 Trillion Economy

The Research Report “INDIA GDP: A PATH TO BECOME A $30 TRILLION ECONOMY” comprise information associated with the reforms or policies introduced in India with the purpose to become a $30 trillion economy.

This research report has been essentially possible through the professional and intellectual support of the SARC Associates, IEBF and IGCOB team. We appreciate the mission of the Indian government to introduce a wave of redefined and advanced measures and policies which will soon make India a developed country.

Free Download

India GDP : A Path to Become a $30 Trillion Economy
 

 

 

Anoop-Kumar-Sharma

Mr. Anoop Kumar Sharma

Mr. Anoop Kumar Sharma is a Partner and Governing Council Member Of SARC & Associates. With the experience of 37 years in various corporate, financial, taxation, forensic accounting, fraud detection, and project matters. Mr. Sharma is an expert in the arena of adult-side government undertaking and VAT/WCT matters. Mr. Sharma is a certified concurrent auditor of banks. Having addressed a number of seminars and trainings organized by various industry chambers, state VAT departments, and clients, he has developed a position of repute in his field. He has also assisted several clients in setting up industrial, commercial, and educational institutions from concept to commissioning basis and has vast experience in fund structuring and raising funds for various purposes. He is also known for his credentials in assisting several clients in assurance services, both statutory and internal, as well as income tax surveys and search cases.

 

Dinesh-Verma

Mr. Dinesh Verma

Mr. Dinesh Verma is a qualified Chartered Accountant and Fellow Member of the Institute of Chartered Accountants of India (ICAI). He is a partner and Governing Council Member of SARC & Associates. Mr. Verma brings forth his over 33 years of experience in various assurance, company law, direct tax areas, and transaction advisory services, including statutory and internal audits. He assisted several clients with respect to management consultancy, particularly with respect to the enhancement of productivity and cost reduction. He has advised several clients in the fields of contract negotiation and drafting for joint ventures and shareholders’ agreements.

Mr. Verma has also appeared on National television channels such as AajTak, UTV, Head Lines Today, and CNBC as a Budget Analyst, an expert on the program on Direct tax code, an expert in the program on Commonwealth Games, as an expert on vote of account on 16 February 2009 and on IPL tax issues during income tax searches. Mr. Verma’s industry exposure includes banking, NBFC, private equity funds, IT, ITES, business IT parks, manufacturing real estate developers, publications, exports, imports, education, NGOs, societies, sports associations, etc.

Chandra-Shekhar-Akula

Mr. Chandra Sekhar Akula

Mr. Chandra Sekhar Akula is a qualified Chartered Accountant, partner, and Governing Council member of SARC & Associates. He is also a member of the Board of Studies of Andhra University, Andhra Pradesh. Mr. Chandra has over 27 years of experience in various assurance, company law, and cost management areas across the business. Mr. Akula is a certified Forensic Accountant & Fraud Detector and concurrent auditor of banks.  

He has held the position of Treasurer for the Southern Indian Regional Council of ICWAI and a promoter of Fincon Taxation and Solutions Pvt Ltd, a company having wide range of clientele in various parts of the globe, providing services in the area of NRI taxation, investment strategies in India, conduct of due diligence for units in India for investment decision by NRI’s, conduct of due diligence for various borrowers on behalf of banks, etc. He has presented papers at seminars on Direct Tax, Service Tax Project finance, etc., organized by the Institute of Chartered Accountants and Institute of Auditors of France in Paris on the Economic relationship between India and France in 2017″.

He has Chaired sessions in the seminars organized by different forums such as the Institute of Chartered Accountants of India (ICAI), the Department of Commerce, Andhra University, and the Institute of Cost and Works Accountants of India. He has been the keynote speaker at a national conference organized by the Department of Commerce and Management Studies, Andhra University, on the theme “Corporate Governance”. He is also the Hon. President of Swaraj Foundation, the trust working for the upliftment of village youth and constructed toilets in several schools, provided drinking water facilities in primary schools, etc..

Mr. Kamal Aggarwal

Mr. Kamal Aggarwal

Mr. Kamal Aggarwal is a Chartered Accountant, Partner, and Governing Council member of SARC & Associates. He is also Directed at Niche Corporate Advisory Private Limited. Mr. Aggarwal has over 32 years of experience in various indirect tax areas across the supply chain. He has advised various Indian companies on the indirect tax implications and reviewed financial models in establishing the unit in DTA, EOU, SEZ, or Excise free zones. He also gives advice with respect to Customs Valuations on imports to related parties and is represented before the Special Valuation Branch. Mr. Aggarwal has also assisted a number of companies in VAT and Service Tax Compliance on an all-India basis. He has advised companies in ascertaining the impact of VAT on their costs and pricing as against erstwhile Sales Tax.

He has vast experience in the indirect tax implications of EPC contracts. Mr. Aggarwal has assisted clients with respect to VAT, Customs duty, and Service tax on its operation in India. He has conducted a number of due diligence with respect to financial, company law, and indirect tax implications in mergers, de-merger, takeovers, etc. He has addressed a number of seminars and trainings organized by Various industry chambers and clients. He has undertaken various training/ coaching sessions for employees/students to address various technical and soft skills. Kamal’s industry exposure includes the areas of consumer electronics, FMCG, oil and gas, manufacturing, exports, imports, education etc.

Mr. Rajendra Shankar Bagade

Mr. Rajendra Shankar Bagade

Mr. Rajendra Shankar Bagade is a Chartered Accountant with a Post-Qualification Diploma in Information Systems Audit and a diploma in IFRS from ACCA, London, including a ceritified concurrent auditor of banks.  . He is a partner and Governing Council Member Of SARC & Associates. Rajendra has over 26 years of experience in statutory audit, tax audit, income tax, and company law advisory services. He has expertise in the field of IFRS convergence and information system assurance.

 

Mr. Venkateswara

Mr. Venkateswara

Mr. Venkateswara has ample experience of 44 years in various corporate, financial, taxation, and assurance matters. He has assisted several clients in setting up industrial, commercial, and educational institutions from concept to commissioning basis. He also has vast experience in financial and banking matters and assisted various clients in fund structuring and raising funds for various purposes, including assurance services, both statutory and internal market research companies in Gurgaon.

 

Mr. Himmatlal B. Patel

Mr. Himmatlal B. Patel

Mr. Himmatlal B. Patel has over 25 years of experience in corporate, financial, and taxation matters. He has a specialization in Management Consultancy, Project Financing, and Secretarial Practice. Mr. Patel has conducted lots of Government Audit and PSU Audits. He has also presented papers at seminars organized by different forums on Direct Taxation, Service Tax, etc. He has handled Project financing including liaising with banks for Term loans and Working Capital Procurement/Renewal of Facilities.

 

Mr. Amish K. Shah

Mr. Amish K. Shah

Mr. Amish K. Shah is a Chartered Accountant, Partner, and Governing Council Member Of SARC & Associates. Mr. Shah has over 25 years of experience in various corporate, financial, and taxation matters. He has presented papers at seminars organized by different forums on direct taxation, service tax, etc. He has good exposure to limited reviews, inspections, social audits, and tax audits. He has conducted concurrent, statutory audits and revenue audits of various banks. He has handled project financing including liaising with banks for team loans and working capital procurement and renewal of facilities. He has assisted several clients in assurance services, both statutory and internal. He has vast experience in financial and banking matters and assisted various clients in fund structuring and fundraising for various purposes. He has been consistently giving quality management and consultancy services to his clients.

 
   

Mr. Ritesh G. Gandhi

Mr. Ritesh G. Gandhi

Mr. Ritesh G. Gandhi has over 24 years of experience in corporate, financial, investment, and taxation matters. He has handled Project Financing including liaison with the Bank for Team Loans and Working Capital procurement/Renewal Facilities. He has conducted lots of Government Audits. He specializes in Management Consultancy, Investment Planning, Project Financing and Secretarial Practice. He has vast experience in financial and banking matters and assisted various clients in fund structuring and raising funds for various purposes. He also presented papers at seminars organized by different forums on Direct Taxation, Service Tax, etc.

 

Mr. Prakash P. Jasani

Mr. Prakash P. Jasani

Mr. Prakash P. Jasani qualified as a CPA (USA) and has 16 years of experience in the field of Taxation, Advisory, Management Services & Consultancy, and other allied arenas. He has specialization in the field of UK/US Packs, Transfer Pricing, Data migration, Inspection, and Special Audit. Mr. Jasani has conducted Concurrent and Internal Audits, Concurrent and Internal Audits of various banks. Mr. Jasani has assisted several clients in assurance services, both statutory and internal. He has addressed a number of seminars and trainings organized by various industry chambers and clients.

 

Mr. Sandeep Garg

Mr. Sandeep Garg

Mr. Sandeep Garg has over 33 years of experience in various corporate, financial, taxation, and project matters. He has assisted several clients in setting up industrial, commercial, and educational institutions from concept to commissioning basis. Mr. Garg is a certified Forensic Accountant & Fraud Detector. He has vast experience in financial and banking matters and assisted various clients in fund structuring and raising funds for various purposes.

 

Mrs. Raj Rani Lakra

Mrs. Raj Rani Lakra

Mrs. Raj Rani Lakra is a qualified Chartered Accountant and a fellow Member of the Institute of Chartered Accountants of India (ICAI). She has also completed a diploma course in systems security and audit issued by the Institute of Chartered Accountants of India (ICAI). She is a partner in SARC & Associates. Mrs. Lakra has been actively working in the field of Direct taxes, litigation and Assurance and Advisory services for 16 years. In much less time she has gained vast experience due to her in-depth knowledge of the subject.

She has significantly assisted in some of the high-pitch litigation cases in the High Court and Supreme Court. She has been appreciated by the clients for her instrumental role in their tax planning and financial modeling. Adding to her profile, Mrs. Lakra has been working in close coordination with the Government Sector, with respect to their policy framing and transaction advisory. She has been associated with the establishment and smooth functioning of many NGOs and fundraising for a number of charitable organizations. Lately, she appeared on Zee News as a Budget Analyst and has been invited on the panel of a couple of national television channels as a Tax Expert. She has been a part of several seminars and training sessions on Direct Taxes.

Mr. Chetan G. Thakkar

Mr. Chetan G. Thakkar

Mr. Chetan G. Thakkar has over 21 years of experience in various corporate, financial, taxation, risk assessment, management services, and consultancy matters. He has vast exposure in the field of Limited Reviews, Statutory Audits, Internal Audits, and Tax Audit.

Mr. Subal Jalan

Mr. Subal Jalan

Mr. Subal Jalan has rich experience of 15 years in the arena of UK/ US Packs, Transfer Pricing, Data Migration and Management Services and consultancy. He has vast experience in financial and banking matters and assisted various clients in fund structuring and fund raising for various purposes. Mr. Jalan has also visited Pakistan and Nepal under the South Asian Federation of Accounts (SAFA) student exchange. He also holds an MBA (Master of Business Administration) and a certification in Internal Audit (Cert in IA).

 

Mr. Sandesh Jaju

Mr. Sandesh Jaju

Mr. Sandesh Jaju is a certified Chartered accountant and became the youngest partner of SARC & Associates in December 2018. He first graduated with a B. Com (Hons) from Delhi University and then qualified for CFA, USA.

With an impeccable experience of over 9 years working with one of the most reputed firms in the world; he holds expertise in the matters of Accounting & Assurance services, Accounting Standards & Auditing Standards consultancy, and Valuation. He also carries valuable exposure to giants operating in Infrastructure, Logistics, Agriculture, Telecom, Banking and finance, Oil and gas, Government departments and corporations, Energy, and Hospitality. He is based in Delhi and has a keen interest in the stock markets.

Mr. Shambhu Nath

Mr. Shambhu Nath

Mr. Shambhu Nath is a Qualified Chartered Accountant. He has 11 years of experience in statutory audit, tax audit, income tax etc. He has been a part of several seminars and training sessions. 

About SARC Associates

SARC Associates is one of the leading professional services organisations established in the mid-eighties, under the aegis of Sunil Kumar Gupta, having its corporate office in New Delhi, our branches are spread across the country with footprints in London

D-191, Okhla Industrial Estate,
Phase I, New Delhi - 110020

011 45564301 | info@sarcmail.in